Music that moves people.
Crafted for your brand.
We are a specialised B2B team with 12+ years providing background-music solutions across retail, hospitality, QSR, malls, and enterprise, obsessed with customer experience and how music shapes mood, behaviour, and buying decisions.
Total Channel Streams
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FLM Worldwide
We are the trusted in-store music choice for leading brands across the globe.
Our story
FLM was born when 2 of our existing Large Multi National clients asked us to remove spiralling licensing costs and endless letters of demand threats (driven by floor area and heavy footfall) without losing the impact of great music.
From royalty free to fully-licensed
We had used royalty-free libraries before and knew the limits first hand: shallow catalogs, uneven quality, weak brand fit, too often that “Casio keyboard” feel. So we built a new swim lane: fully owned, Fully Licensed music that scales across thousands of locations, aligns precisely to brand moments, and removes external licensing complexity with Music collection societies, backed by our Music Guarantee: any Genre, any Language, any Mood.
Leadership
Andrew Coudounaris
CEO & Founder
Elena Christoforou
Head of Operations
Thapelo Mashiane
Head of Music Production
Adrian Hurn
AI Voice & Audio Production
Katiso Eric Masolane
Music QA & Metadata
Advisory Board
To support our growth and ensure Fully Licensed Music continues to lead with excellence, we have established a Specialist Advisory Board. Their collective insight strengthens our vision, informs key decisions, and ensures we remain at the forefront of technology, creativity, and industry best practice. Below is an introduction to the advisors guiding our journey.
Nick Kounoupias
IP & Legal Advisor
James Demetriou
Strategic Advisor
Elpidoforos Anastasiou
AI & Innovation Advisor
Dan Tomur
Brand Communication Advisor